At McDonald’s UAE, we have made it our mission to honor local culture while pioneering groundbreaking concepts that redefine the industry.

Innovation isn’t just a concept; it’s ingrained in our ethos, redefining the conventional fast-food narrative and steering our success. Our pioneering spirit is evident through game-changing initiatives like introducing self-ordering kiosks in 2015, revolutionizing the customer experience with touchscreen technology. Recently, we’ve introduced our latest technology, ‘curbside ordering,’ enabling customers to place orders digitally from designated parking spaces. This enhancement aims to increase convenience. We’re currently introducing it in a few restaurants, with plans to expand to more restaurants next year.

To broaden our customer offerings, we began our venture into specialty coffee with McCafé in 2013. Starting with just one McCafé, we now proudly operate 75. Alongside our commitment to innovation, we also honor local traditions, recognizing their significance alongside our groundbreaking strides in the fast-food industry.